Name: 970658605 / News Footage / Feb 23, 2014
Uploaded: 2014-02-23
Channel: AFP
Description: File: Japan mascot shows bear necessities for marketing success A clumsy bear mascot for a remote Japanese farming region rockets to superstar fame and notches up an unlikely marketing triumph in a nation obsessed with all things cute. File images.

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970658605 / News Footage / Feb 23, 2014

Clip ID 1702404

Creator AFP

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File: Japan mascot shows bear necessities for marketing success A clumsy bear mascot for a remote Japanese farming region rockets to superstar fame and notches up an unlikely marketing triumph in a nation obsessed with all things cute. File images.