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Description
I.Coast's battle of the beers turns bitter On posters and huge billboards around Ivory Coast, rival ads for beers by Solibra and newcomers Brassivoire, compete for attention. Since Brassivoire's arrival in the country's emerging beer market in April 2016, the two breweries have been battling it out in what some observers are calling "the beer war". But concerns have been raised about the effect the marketing war could have on impressionable youngsters. IMAGES AND SOUNDBITES