Traditional Thai massage gets UNESCO heritage status The body-folding, sharp-elbowed techniques of Thai massage were added Thursday to UNESCO's list of "Intangible Cultural Heritage". From upscale Bangkok spas and Phuket beach fronts to modest street-side shophouses, "nuad Thai" -- or Thai massage -- is ubiquitous across the kingdom, where an hour of the back-straightening discipline can cost as little as $5. REFILE - IMAGES AND SOUNDBITES