Curious customers flock from all over Hungary to taste the summer's wackiest taste sensations -- a small ice cream parlour serving up savoury staples, such as fried cheese and tomato soup-flavoured gelato. Robert Reinhardt and his taste-bud-challenging flavours have become an overnight hit, creating a buzz on social media. "As I started experimenting with meal-based ice creams, I then realised that you could get really good flavours out of it. This is not a joke category," says chief confectioner Reinhardt. IMAGES AND SOUNDBITES