> Screen to reality: South Korea targets K-drama tourism boom / 36MC4YF
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Screen to reality: South Korea targets K-drama tourism boom / 36MC4YF
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Deep in South Korea's hinterlands lies a perfect replica of 1900s Seoul: welcome to Sunshine Land, the latest K-drama theme park to cash in on booming K-culture tourism.
The idea that foreign tourists would pay good money and drive hundreds of miles out of the capital Seoul to see a K-drama set seemed "crazy" to tour guide Sophy Yoon -- until she saw one of her guests break down in tears at Sunshine Land.
"At that moment, it hit me: For me, it was just a studio, but for them, it was something much more," she said. IMAGES AND SOUNDBITES