> Hong Kong bloggers and tourists turn to Chinese app Xiaohongshu / 36TK9XK
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Hong Kong bloggers and tourists turn to Chinese app Xiaohongshu / 36TK9XK
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Description
46-year-old Hong Konger Kent Wong is a Xiaohongshu influencer, with more than 170,000 followers. He began using the app two years ago during the pandemic — by learning video editing online to help his daughter with her school assignments, and sharing his first video - which was of his dinner.
He is one of a growing number of bloggers and influencers reaching audiences via the Chinese app, which recently hit top of the Apple App Store free downloads chart in the US, where users have flocked to Xiaohongshu - or RedNote in English - in response to a looming government ban on TikTok. IMAGES AND SOUNDBITES