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2025 Toy Trends | San Diego Living
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Sponsored by Spinmaster, VTech, Jazwares, Crayola The 2025 International Toy Fair is always a hot ticket with play professionals from around the world unveiling what’s new in toys, games and play experiences. It’s the largest toy, game, and youth entertainment product marketplace in the Western Hemisphere. Visitors and exhibitors at Toy Fair hail from nearly 100 countries, where 800 global toy companies showcase the products that will top kids’ lists this year. The show’s size is equivalent to nearly 8 football fields filled with creative, innovative, and skill-building toys and games. While the iconic toy fair is closed to the public, you are in luck. Toy Industry Insider Elizabeth Werner was there. She joins our Laura Cavanaugh to share an exclusive look at what’s coming to toy shelves this year. Some key trends this year include toys that teach, craft and creation-focused items and products that spark imagination and pretend play. Kinetic Sand Splash Starter Case Vtech Buzz & Learn Activity Table BLDR Buildable Action Figure Construction Set Crayola Color Wonder Bluey Light-Up Stamper Set Learn more at www.wernerinfo.com
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