While Black Friday is seen as the unofficial start of the holiday shopping season, the day after is quickly gaining in popularity. Small Business Saturday, which encourages people to shop at independent retailers in their own communities, set a record last year, with sales nationwide exceeding $23 billion. Full story on CBS8.com: https://www.cbs8.com/article/news/local/small-business-saturday-gaining-in-popularity-among-shoppers/509-b7ff3339-dee6-4ddb-aa5c-57d3734b9e86