Four people are dead after being shot Saturday at Dollar General on Kings Road. Jacksonville Sheriff T.K. Waters said the shooting was racially motivated. The shooter, a White male from Clay County who has not yet been identified, turned the gun on himself after killing the three Black people in the store, Waters said. Clay County Sheriff's Office called JSO at 11:39 a.m. Saturday letting them know the shooter was en route to Jacksonville, Waters said. At 1:18 p.m., the shooter called his father and told him to check his computer. The suspect's family then called the Clay County Sheriff's Office at 1:53 p.m., Water said. It was too late. The suspect had already walked into the store at 2161 Kings Road armed with a Glock and an AR-15 style rifle and wearing a tactical vest, Waters said at a 6:30 p.m. news conference Saturday. Jacksonville Mayor Donna Deegan, who also attended the news conference said the shooter's rifle had swastikas on it. For more: https://www.wtsp.com/article/news/crime/dollar-general-jacksonville-mass-shooting-racially-motivated/77-5d9117a8-03a6-42e9-8ee1-fffea1e11dfd ►Subscribe: https://on.wtsp.com/youtube ►Website: https://www.wtsp.com/ ►Facebook: https://facebook.com/10TampaBay ►Twitter: https://twitter.com/10TampaBay