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Description
A new real estate app aiming to make the home buying and selling process easier could get rid of realtors altogether.
Co-founder of Sellona, Sarah McLaren, says "it's like match.com but for real estate."
The app lets buyers and sellers connect directly, cutting out commissions and contracts. McLaren, a former real estate agent in the area, says she helped create Sellona for that very reason.
“On a $2 million house, which is pretty common in Arlington, a 5 to 6% commission could be $100,000 to $120,000,” McLaren said.
Buyers create a profile, get connected with mortgage lenders, contract attorneys, inspectors, and other necessary experts.
Sellers, meanwhile, create a listing profile for their home. Once matched, the app guides buyers through a checklist to complete the transaction.
The best part for buyers? There’s no commission fee. Instead, Sellona makes money from experts who advertise on the platform.
So, will you use this app when it launches?