It's a big weekend for the No. 13 Indiana Hoosiers, who are undefeated and hosting the Washington Huskies Saturday, Oct. 26 at Memorial Stadium for Week 9 of college football. Tickets are sold out for the noon kickoff. ESPN's College GameDay is setting up on campus for the live pregame broadcast from Bloomington with two-time MLB All-Star and former IU baseball player Kyle Schwarber as guest picker. The extra fall hype is unfamiliar to IU fans. "When you have a winning football team, it brings excitement to the campus." said Phil Powell, executive director of the Indiana Business Research Center. "A 7-0 record, being ranked higher than Alabama, this puts us in the headlines." Extra coverage and attention are tantamount to free advertising. Marketers say the trifecta of coach Curt Cignetti's success in his inaugural season, a winning streak, and an expanded Big Ten Conference makes Indiana University a compelling product right now. MORE: https://www.wthr.com/article/sports/ncaa/ncaaf/indiana-iu-hoosiers-football-undefeated-streak-economic-impact-and-fan-excitement/531-a889388c-45fb-4718-ad7f-84f5c800a05d